PROVEN SOLUTIONS
FOR UNIQUE CHALLENGES
Today's businesses face a number of challenges:
- Customer expectations are rising while loyalty is declining.
- The cost of doing business, and in particular, labour costs, are increasing.
- Motivating and aligning employees with the company objectives is getting more difficult as today's employees are motivated by new and non-traditional means.
We assist organizations like yours to grow your business and become a market leader. To achieve this, we believe you need three things. A very clear and identifiable BRAND, a designed customer service SYSTEM, and finally, an effective PEOPLE program. Together, these will POWER ON your business.
Each consultant project that we take on begins with a no-obligation assessment session that identifies where your organization needs support. From there we will provide you with our recommendations for how to achieve your goals.
If you have customers, employees and room for improvement, book a free assessment call to see how we can help.
CONSULTING
CASE STUDY
XYZ Resort has a problem!
We assist organizations like yours to grow your business and become a market leader. To achieve this, we believe you need three things. A very clear and identifiable BRAND, a designed customer service SYSTEM, and finally, an effective PEOPLE program. Together, these will POWER ON your business.
Each consultant project that we take on begins with a no-obligation assessment session that identifies where your organization needs support. From there we will provide you with our recommendations for how to achieve your goals.
If you have customers, employees and room for improvement, book a free assessment call to see how we can help.
CONSULTING
CASE STUDY
XYZ Resort has a problem!
They had recently completed their golf course, clubhouse and amenities – which are all stunning. In addition, they had already spent a significant amount of money to brand their property to meet the expectations of their perceived target market. Additionally, they sold eight lots in the last quarter. So, why weren’t they profitable?
Enter the Cronk Group. The assessment we provided revealed several areas of concern. To start, their golf course was tougher than Augusta. Second, the customers who are playing there were not the rich tourists they were hoping for, but locals who were playing at the discounted rates (such as twilight) that were available. Finally, of the eight lots they sold, four hadn’t closed and they still had sixteen lots left in Phase One of a four-phase development. Clearly, these were problems! Cronk Group is helping this resort work through these challenges in following ways;
- We are helping them re-define their product offerings and pricing to better meet the needs of their NEW customers.
- We are working with their management team to reduce costs and seek new streams of operational revenue.
- We have embarked on creating a new strategic plan to assist the ownership group in identifying ways for lead generation, expense reductions and possible sale scenarios.
So far, we have made great progress and the ownership group is now confident that they have the right long-term strategies in place to make their club a success.
COACHING
BE POWERED ON
Successful businesses all have one thing in common - great leadership. That said, even great leaders can have difficulty communicating their vision and messages to their team. That’s when it helps to have the Cronk Group come in and deliver it for them.
We coach our clients to become more creative, improve their strategic thinking, improve their presentation skills, build better business relationships, become better leaders and ultimately, achieve greater personal success.
We work with our clients to develop specific objectives, processes and measurements based on the desired outcomes. Some areas of focus include:
- Developing new systems for management practices
- Developing new ways to communicate
- Exploring new ways to build relationships with customers, employees, suppliers, etc.
- Finding creative ways to get focused on service and customer engagement
- Developing new ways to create employee ‘performances’ that are Powered On
1-on-1 coaching, once a week for an hour. On-going month to month.
COACHING
CASE STUDY
Henry was a Senior Manager at a golf club in Ontario...
Henry had many talents – his business acumen was second to none, he remembered peoples’ names, and he could merchandise a shirt so that it sold itself! Henry had one BIG challenge. He was the manager of 23 employees and he was lacking in leadership charisma. Henry needed some tools to bring out his talents. His department was suffering because he couldn’t get his team to respond to many of the things he needed them to do.
Cronk Group was engaged by Henry’s boss who could see he had potential, but needed guidance. Coached by James, Henry established some clear LEADERSHIP objectives. Then we developed five strategies for achieving those objectives. A few of these strategies included Henry stepping outside his comfort zone, which is a very common part of change. In the end, his ability to adapt and having a clear plan, resulted in effective leadership for his team. One thing is certain, now at the end of Henry’s twelve coaching sessions he is POWERED ON for success. He is able to motivate and manage his team better, leading to business improvements and most importantly, a satisfied boss.